So many salespeople believe that they have to push themselves out of their comfort zones and compromise their values to sell products. But, as Rahul Maru shows, the comfort zone can actually be a power zone that leads to sales, satisfaction, and success.

Rahul Maru’s book ‘Be the Sales Champion’ shifts away from pushy and spammy sales tactics and instead shows how you can bring meaning to your role as a salesperson. He infuses techniques and strategies how to remain in alignment with your calling, with yourself, with what you are selling, with your prospects, and with what you are saying to your prospects. By being aligned with your core values and personality traits, you will have more confidence, energy, and courage to achieve your goals, which greatly increases the chances of success.

It is a handy useful book for salespersons struggling to close sales target in their domain or alternatively looking to have some fresh approach in the field. However, it’s to be remembered that Maru makes the sales process easy and personalized by effectively combining the veracity of core values and power of self-belief.

He validates the new ways of sales. How? The book is all about that. Going by its title, it’s clear that the book is about selling tips and tricks for the people of sales world. A close look reveals that the book is built around core values and new innovating ways of sales approach. The book is divided into 10 parts…each one is further segmented into a few sub topics.

Clearly the book is self-reflective. It resonates with its table of content. By reading the chapter heading you can make out as what topic interests you…isn’t it?

If you noticed, the author has put abundant emphasis on mindset shift. Yes, like other priorities in life, we too have to look for easy things that can make sales and win clients in the long run, however for that we need to have a sales mindset that comes with time.

You can say anything about the book but its theory is apt and highly credible. The book has been applauded for its unique formula. The author also exposes the traditional loopholes that make sales look deplorable and professionals leave this field in search of something convenient. Sales is not tough but many have made it look that way. This book clears fog from all those approaches. Rahul draws a line between good sales vs. pushy sales. In the end, it can be concluded that it’s up to you whether you want to make your sales process hectic or smooth. The key lies in your core values and mindset.